The Reel Axis AI Sales Agent
A managed AI SDR that becomes an expert on your product in about ten minutes, then runs outbound and inbound from your own inboxes: tuned weekly by a named operator.
Built on Claude 
Anthropic 
Try to stump it
We'll sell your own product back to you, and you play the prospect. Give us your site, someone you would actually target, and an inbox, then try to catch it out.
How does it work?
Two integrated motions running from your own email infrastructure.
Conversation Starter
Builds multi-step sequences from plain-English briefs, researches every prospect individually against their website, the live web, and your content library, and sends from your real mailbox on a human schedule.
Rep Assist
Reads and classifies every reply, drafts contextual responses grounded in your product knowledge, books meetings on live calendar availability, and knows when to stop.
- 01
Launch loads your product into Company Brain
Product docs, pricing, ICP, positioning, objection handling. This is the ten minutes that makes the agent an expert.
- 02
We build the sequences from a plain-English brief
You describe who you want to reach and what you want to say. No sequence builder to learn.
- 03
It sends from your inboxes, on a human schedule
OAuth-connected Gmail or Outlook, multi-sender rotation, per-sender caps, business hours, timezone and holiday awareness.
- 04
Every reply gets read, classified, and answered
Questions, objections, interest, scheduling, OOO, unsubscribes, bounces. Contextual drafts, grounded in your product.
- 05
Your operator tunes it weekly
This is the part tools do not have and the reason accuracy climbs instead of drifting.
What results should I expect?
We publish accuracy figures because they are measurable. Pipeline outcomes depend on your market, so we scope those honestly on the call.
Named client results pending permission: see the case studies for engagements we can talk about.
Who is it for?
Owner-led B2B service businesses with a complex product, typically 6–30 employees and $1M–$20M in revenue.
A good fit if
- The owner is still the best salesperson in the business
- The product needs expertise to sell, not just a price
- Inbound leads come in and die in follow-up
- A junior rep would take twelve months to ramp
Not a fit if
- You sell self-serve SaaS with no sales conversation
- You are enterprise, above ~500 employees, with procurement and security review
- You are D2C or ecommerce
- You want a tool and a login rather than an operator
How is this different from the alternatives?
The honest version, including where the alternatives win.
| Reel Axis | Point AI SDR tools | SDR agency | Build it yourself | |
|---|---|---|---|---|
| Expert on your product | Day one | Generic templates | 3–12 month ramp | If you build it |
| Who runs it | Named operator | You | Junior humans | You |
| Sends from your mailbox | Varies | If you build it | ||
| Handles inbound replies | Rarely | If you build it | ||
| Weekly tuning included | No | Varies | No | |
| Typical monthly cost | $1,500+ | $300–$1,500 | $5,000–$15,000 | Staff time |
| Faster to first send | Days | Days | Weeks | Months |
| You keep the knowledge layer | No | No |
Common questions
What is the Reel Axis AI Sales Agent?
The Reel Axis AI Sales Agent is a managed AI Sales Development Rep built on Claude that runs outbound and inbound sales conversations from your own inboxes. It becomes an expert on your product in about ten minutes of setup and is tuned weekly by a named operator.
How accurate is it really?
Rep Assist answers inbound product questions at 99.4% accuracy, and outbound personalization runs at about 85%. Those numbers come from human-in-the-loop tuning, which is the part a self-serve tool cannot give you.
Does it send from my email or a shared relay?
Your own Gmail or Outlook, connected by OAuth. Real mailboxes, with multi-sender rotation, per-sender caps, business-hour windows, timezone awareness, and holiday skipping.
How does it handle replies?
It reads and classifies every reply, question, objection, interest, scheduling, out-of-office, unsubscribe, bounce, and drafts contextual responses grounded in your product knowledge. It stops on reply, resumes after an OOO, and suppresses on unsubscribe.
Can it book meetings?
Yes. It reads live Calendly availability, offers times in the prospect’s timezone, and handles reschedules.
How is this different from Apollo or Instantly?
Those give you a login and a sequence builder; the quality of the output is your problem. We build the sequences, ground them in your Company Brain, run them, and tune them weekly. You are buying the operator as much as the software.
How is this different from an SDR agency?
An agency puts junior humans on your product and takes months to ramp them. The agent is expert on day one and costs roughly a twentieth of a junior rep, with a senior operator rather than a junior one doing the thinking.
What does it cost?
It is not priced on its own. The AI Sales Agent runs inside a Starter or Operator package, set by scope, inboxes, volume, and how many distinct audiences you are running. Packages run $1,500 to $7,500+ a month plus a one-time Launch.
How long does setup take?
About ten minutes from product-doc upload to a production-ready agent, inside a Launch that typically kicks off within 5 business days.
Is any of this going to get my domain burned?
We manage deliverability as part of the service: optional SPF, DKIM and DMARC configuration with health checks, two-stage validation, suppression lists, unsubscribe handling, and CAN-SPAM compliance.
What if it doesn't work?
If the engagement is not working for the business in the first 30 days, we credit back the first monthly bill. After Launch there is a 3-month minimum, then month-to-month with 45 days notice.
More: how packages and pricing work, what it runs on, and how we take the risk.
